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  • Hong Bao Media: Media Training & Executive Coaching

    Hong Bao Media provides media training for executives and communication coaching services, tailored to each participant using CliftonStrengths. Workshops take place in our own green screen studio overlooking Raffles Place. The studio is also available for live webcasting. The world is changing dramatically, and so is the way companies communicate. Hong Bao Media is there with you, behind and in front of the camera. I need: Select from our services OUR UNIQUE APPROACH Media & presentation training, powered by CliftonStrengths® We tailor every workshop to suit the unique strengths of each individual participant. Whether you're a naturally strong presenter or not, our Gallup-certified CliftonStrengths® coach Mark Laudi brings out the best presenter in you. Our vision is for every Asian Business Leader to be a confident media interview guest and a world-class presenter "We are your Integrated Communications partner for contemporary media and business communications." Traditional Media Training We prepare business leaders for any and all media interviews: Print, broadcast, online, panel discussions. In an era of unforgiving audiences, unpredictable reporters, alternative facts and fake news, you need the skills and confidence to win. We emphasise practise in our own TV studios in Singapore and Malaysia. Select "Traditional media skills" from the dropdown menu above. Executive Coaching We offer CliftonStrengths® executive coaching for individuals and teams. We also apply CliftonStrengths® (formerly known as Gallup StrengthsFinder) to media skills and presentations, so everyone can be a great public speaker. Select "Executive coaching" or "Training in presenting for those who don't like to present" from the dropdown menu above. New Media Training L ive webcasts and podcasts bring scale to your communications.But many productions fail to generate a return on investment. We coach you in TV presenter and production skills so your webcasts, podcasts and social videos are always engaging and dynamic. Select "Training in live webcasting" from the dropdown menu above. Live Webcasting & Studio Our green screen studios in Singapore's Financial District and Kuala Lumpur's City Centre have all the facilities you need for live webcasts and recordings. Select green screen studio from the dropdown menu above. OUR STUDIO Our green screen studios in Singapore's Financial District and Kuala Lumpur's City Centre have all the facilities you need for regular live webcasts and recordings. FIND OUT MORE WHAT OUR MEDIA TRAINING PARTICIPANTS SAY "The CliftonStrengths® are very interesting, they help me make sure that my message stays and that journalists or the board are interested in my message." Patrick Lee CEO, Standard Chartered Singapore SUSTAINABILITY Hong Bao Media has been a member of the UN Global Compact corporate responsibility initiatives since 2021, and adheres to its principles in the areas of human rights, labor, the environment and anti-corruption. We have been playing our part in very practical ways: we use glassware and minimal disposables, reduce paper usage by printing only necessary documents, offset travel-related carbon, recycle electronics, and keep our aircon temperature at reasonable levels. Read our sustainability report

  • Media Training | HONG BAO MEDIA

    Strengthen your spokespeople with practical, CliftonStrengths®-based media training. Build confidence, sharpen key messages, and handle tough interviews with credibility. Media Training Training in traditional & new media skills - supported by CliftonStrengths® Media training with a difference Senior business leaders know they must develop their media profile to build their personal and corporate brand, attract and retain talent, and build stakeholder trust. But many try to avoid speaking to the media or in public. That's why we don't just train in media skills - we coach them in playing to their strengths . Outcomes Greater comfort and confidence on-stage and on-camera Greater ability to deal with difficult or irrelevant questions Greater desire to be interviewed Lower risk of being quoted out of context More media coverage CLICK HERE FOR A QUOTATION How it works Media training participants take the CliftonStrengths® assessment and send us examples of past public speaking or media interviews (if available). Participants attend individually or in small groups for a highly interactive conceptual discussion and on-camera practice. The coaching continues after the workshop. Participants receive their training videos with feedback and commentary, and a media license certificate. They are also invited to submit a recording of their next public speaking or media appearance any time after the workshop. Optionally, they can promote themselves to content producers through our platform ContactsBook.Asia You will have the opportunity to practice, and get feedback on Text-based interviews for print and online media, and Live interviews for TV and radio, podcasts and social video CLICK HERE FOR A QUOTATION What sets our course apart Our workshops and MasterClasses are: CUSTOMISED Mark is a Gallup-certified CliftonStrengths® coach. We invite each Participant to take the online assessment ahead of the workshop. This will allow us to tailor our workshops to each Participant individually. FLEXIBLE Owing to the seniority of our clients, we offer as much flexibility as we can, such as in the content, duration, timing and number of participants. INTERACTIVE Our workshops are not lectures. Every participant is invited to contribute actively. All learnings are immediately practiced. MATURE YET UP-TO-DATE CURRICULUM Our curriculum is founded on Mark Laudi's experience in presenting on television and at business events and conferences. But he has conducted presentation skills courses for more than 16 years, so our course materials are solid and refined, while continuing to develop to stay up-to-date and relevant. PRACTICAL Participants are invited to our purpose-built television studios in Singapore and Kuala Lumpur to practise on camera for various types of media interviews and public speaking engagements. AI REVIEW In addition to the feedback they receive during the workshop, Participants are also offered an AI-powered review of their on-camera performance. Media training, supported by CliftonStrengths® Why do some people perform very well in the media, while others struggle? Your CliftonStrengths® report reveals the answer, and helps us address these issues in the most personalized, individual way possible. Rather than taking you out of your comfort zone and forcing you to conform to an off-the-shelf curriculum, we place the curriculum into the frame of reference of the individual. Instead of saying "here's how I need you to present, now go do it", the message is "given the unique personality you are and the mindset you have, here's how you can present be st..." We help you to build on your comfort zones, by building them out with media skills and techniques. That way we build you up . The result is much greater adoption of the course materials, removal of blockages that stop you from following best practice, and overall better media performances. Automatic membership of ContactsBook.Asia Participants in our workshops are listed in ContactsBook.Asia – a free directory for journalists, podcasters, bloggers and others in search of expert speakers. We now have more than 1,800+ registered journalists, including Tier-1 media, trade- and niche publications, as well as event managers, freelance writers and podcasters. Benefits As a media training client, you automatically receive: Listing of your media-trained spokespeople on ContactsBook.Asia Announcement of your spokespeople to our database of journalists Sign up for the ContactsBook.Asia “Advocacy” membership and you will receive the above, plus the following: Portrait photo of your spokesperson which you can attach to their biography, send to event managers, or place on your website Customised autograph card (right) Animated profile video Live or recorded Background Briefing on their expertise, exclusively to our journalist community Publish news releases for which experts you manage are the designated spokesperson Syndicate your content via our SEO tuned site Visit ContactsBook.Asia for the full range of services. Media training: 1-2 pax / 4 hours Refer to quotation Refer to quotation Request to Book Media training: 3-4 pax / 6 hours Refer to quotation Refer to quotation Request to Book Media training: 5-6 pax / 8 hours Refer to quotation Refer to quotation Request to Book How ContactsBook.Asia works Journalists’ media requests are matched to qualified spokespeople using two separate search bars: Questions – Journalists send questions once for a specific area of expertise. All experts who match that area of expertise are invited to respond. Interview invitations – Journalists send interview invitations, seeking specific spokespeople or those with specific areas of expertise, locations, or media. Journalists are never put in touch with spokespeople directly. When a reporter sends questions or interview invitations, only you or your nominated comms lead receives the email request. Watch Mark in action Our reality TV show "Media Superstar" takes you into the training room during our media training sessions. Watch four real clients going through the course in these entertaining episodes. CLICK HERE FOR A QUOTATION Would you like to know more about Media Training for SGX-listed companies? Bonus While you’re here, record a video blog or interview you can publish on your own LinkedIn feed or YouTube channel.

  • Career Coaching | HONG BAO MEDIA

    Get clarity and certainty on your career direction. Career coaching, powered by CliftonStrengths® Introduction Are you bored in your current job, or have stopped growing in it? Do you feel you are in the wrong company, or even the wrong career? Do you think you are overworked, or is your hard work being taken for granted? Do you suffer imposter syndrome? Do you think you are working in a sunset industry and wonder what other careers might be better suited to you? Outcomes Career coaching answers these and other questions and helps you: Get clarity and certainty on your career direction Tap into fresh energy reserves Restore your work-life balance Be comfortable being your authentic self at work Overcome imposter syndrome Deal effectively with office politics Work productively with a difficult boss Get started today 1 Take the "CliftonStrengths® 34" assessment - Buy it here IMPORTANT: If a participant already has their 25/26-page "CliftonStrengths® 34" Report, do not take the assessment again. Go to step 2. 2 Download your 25/26-page "CliftonStrengths® 34" Report from your Gallup® account - you will be prompted to create this when you first take the assessment 3 Submit your Report here 4 Book your 1- or 2-hour virtual or in-person coaching session - click NEXT below NEXT Gallup®-certified Advanced CliftonStrengths® Coach Mark Laudi is a Senior Career Fellow at Nanyang Technological University, coaching professional and executive MBA students. MAKE A BOOKING

  • Media Training & Executive Communication Coaching

    We customise coaching to the personality of every individual presenter using CliftonStrengths® Chat with us Drop us a message Live webcast production services Production of a LIVE webcast Now that many people are working from home and going virtual, live webcasting has become an important tool to maintain contact with your stakeholders. When you have important news to announce, and you need your audience's feedback straight away, take charge with a LIVE webcast. We are your TV news crew, ready to go LIVE any time to reach your customers, prospects, staff, investors, trainees or followers. We provide all the technology, equipment and crew you need to go live regularly: • Green screen TV studios overlooking Raffles place in Singapore, or in Kuala Lumpur – or conduct the webcast at your premises, go on-location to your chosen conference centre, or even outdoors. • Broadcast quality cameras • Sound, lighting • Experienced TV camera crew • OpenNet/YTL fibreoptic broadband connection • Singapore server node for low-latency, suitable even for broadcast television • Vision mixer with multiple camera and graphics input • Live streaming software We offer: 1. SECURE, RELIABLE PLATFORM Our market-proven, private platform caters to your specific security needs 2. GREENSCREEN/LIVE SET STUDIO Our fully-equipped TV studio is ready to host your live webcast – you do not need to source for a venue 3. WEBCAST PRODUCTION We have all your needs covered, from editorial and planning, to equipment and crew, secure live streaming, and post-production 4. CUSTOMIZABLE We go above and beyond, to provide your viewers with a unique viewing experience WHAT SETS US APART We offer much more than a technical solution. As your TV news crew, we offer a TV anchor to host your webcast, editorial guidance, marketing outreach, content sales payment gateway, and much more. Go LIVE on all your social channel at once with our “1-Ingest” solution. That means viewers can see your stream on your website and on multiple social channels at once, including your YouTube channel and Facebook page. We offer LIVE webcast packages to cover monthly, weekly or even daily webcasts. WE ARE YOUR END-TO-END SERVICE PROVIDER PRE-PLANNING • Program rundown planning • Registration page branding, design and password management • Pre-event teaser videos WEBCAST • Event management from start to finish • Camera equipment and crew, including streaming • Webcast training and rehearsal • Webcast moderator POST-EVENT EVALUATION • Track the success of the event through data • Collect audience registration, watch times, impressions • On-demand replay • Video editing for post-webcast marketing BONUS Never gone LIVE before? Sign up your presenters in our “TV presenter skills for live webcasts” course to overcome stage fright, build confidence and appear comfortable. Click “Chat Now” below and select “Production support for a live webcast” or "TV presenter skills for live webcasts" WHAT'S THE DIFFERENCE BETWEEN LIVE WEBCASTS vs VIDEO CALLS? Read our blog: https://www.mynewsdesk.com/sg/hong-bao-media/blog_posts/what-is-the-difference-between-live-webcasts-and-video-conferences-92088 Our previous team-building workshops Chat with us < Previous Drop us a message Next >

  • Media Training & Executive Communication Coaching

    We customise coaching to the personality of every individual presenter using CliftonStrengths® Chat with us Drop us a message CliftonStrengths executive coaching Executive coaching Football stars, Olympic athletes and Grand Slam winners all have one thing in common: they all have a coach. Living your best life begins when you tap into your unique talents. Since it was developed by American psychologist Dr Donald O. Clifton, CliftonStrengths has helped more than 22 million people maximise their natural talents. Discover your CliftonStrengths to learn what makes you exceptional and how you can maximize your potential, and answer questions such as: • How do I improve in my career? • How can I develop professionally? • How can I perform at a high level? • How can I improve my skills? • How can I improve my problem-solving? • How can I improve my time management? CliftonStrengths helps you harness what makes you uniquely powerful: your unique talents. Here's how: 1. Register. Contact us to register, then take the online assessment with the voucher code we provide, valued at US$89. 2. Take the online assessment. It measures your unique sequence of 34 CliftonStrengths Signature Talent Themes. It explains the unique ways you accomplish your goals by building relationships, thinking strategically, executing plans and influencing others. CliftonStrengths gives you greater self-awareness, which can help you succeed in any facet of life. 2. Attend individual coaching sessions. These are usually 1-2 hours in duration, and generally encompass three (3) engagements. You can book more to suit your requirements. Mark is a Gallup-certified CliftonStrengths coach. With 13 years of experience training senior business and government leaders in media and communications skills, Mark can help your executive be at their full potential. BONUS We provide you with the CliftonStrengths assessment voucher code valued at US$89. Click “Chat Now” below and select “Executive coaching” Our previous team-building workshops Chat with us < Previous Drop us a message Next >

  • Media Training & Executive Communication Coaching

    We customise coaching to the personality of every individual presenter using CliftonStrengths® Chat with us Drop us a message Become a great orator Presenting like a statesman If you are already an expert communicator, but want to take your skills to the next level, we coach you in the skills and techniques great orators use. Outcomes: • More impactful presentations • More persuasive townhall meetings • A reputation for giving memorable keynote speeches • Fully build on and use your communications talents You will learn: • The main concepts of Aristotle's treatise on Rhetoric, and their relevance to persuasion and influence today • Rhetorical techniques the great orators use • The most impactful tropes, and how to apply them • How to choose the best words • How to apply diction and syntax in the best way possible You will have the opportunity to practise • Using oratory skills • Writing and giving speeches BONUS While you are at our studio you can record yourself presenting your speech. You can upload this to your LinkedIn, Twitter, Facebook or YouTube channel. Our previous team-building workshops Chat with us < Previous Drop us a message Next >

  • Media Training & Executive Communication Coaching

    We customise coaching to the personality of every individual presenter using CliftonStrengths® Chat with us Drop us a message Media and presentation skills for those who don’t like to present To overcome stage fright We recognise not everyone looks forward to delivering a conference keynote, or to being interviewed for a written article or a television report. In fact, you might even have a phobia of it. There are more than a dozen different forms of stage fright. But no matter what makes you nervous, we can help. Everyone has special talents, and our Gallup-certified CliftonStrengths coach Mark Laudi can help you draw on your talents to deliver a creditable presentation without the nerves. Outcomes: • Less discomfort when presenting • More cohesive, less nerve-wracking media interviews • Better presentations • More enjoyment from presenting – you might even start to look forward it! You will learn: • How to draw on your hidden talents for public speaking and media interviews • How to develop your talents into strengths that help you overcome your fear of presenting WHAT SETS OUR COURSE APART Most trainers focus on their curriculum, not the individual. They try to impart the same public speaking or interviewing skills, irrespective of your starting point. They force you to adopt skills which come easy for extroverts, even if you are an introvert. This simply won’t work. No amount of rehearsing will help you turn a weakness in presenting into a strength. For the first time in Asia, we make the techniques fit in with you. Even if you think you're a terrible presenter, you always feel under-prepared, you don't like crowds, or you risk making a fool of yourself, we can help you build your confidence and rise above old fears. BONUS You receive your own personal CliftonStrengths assessment. While you’re here, record a video blog or interview you can publish to your own LinkedIn feed or YouTube channel. Click “Chat Now” below and select “Media training/executive presence” Our previous team-building workshops Chat with us < Previous Drop us a message Next >

  • Media Training & Executive Communication Coaching

    We customise coaching to the personality of every individual presenter using CliftonStrengths® Chat with us Drop us a message Video Savvy LIVE – Express course for marketers producing video Training in producing video on-time and on-budget If you are a member of a marketing team tasked with producing content marketing videos or video blogs in-house, this course helps you save a lot of headaches. We should know. We produced such programs for corporate clients in Singapore and Malaysia for more than a decade, and have compiled all our learnings in this blended learning course. Chances are, you might have already had some bad experiences, which resulted in the production overrunning in cost or time, or you just don’t know where to start. Whether you are engaging an external video production company or producing the video in-house, learn from the experience of other marketers in Southeast Asia. WHAT SETS OUR COURSE APART Take the online course in the HBM Academy, optionally continue with a hands-on workshop in our studio. Watch our 6-part, 30-minute video series, and complete a short quiz at the end of each episode. They’re fun, relevant, and self-contained, so they're immediately actionable in your video production. Want to take it further? Join us in our TV studio in Singapore for a day of hands-on learning with your team. Jointly conducted by Neal Moore (formerly Click2View) and Mark Laudi, you are on the fast-track to producing valuable video content frequently, and without fuss. We cover: • Visual storytelling • Pre-production and paperwork • Production tools and techniques for interviews and video blogs • Post-production tools and techniques for interviews and video blogs • Story development • Presentation techniques • Live webcasting tools BONUS Work on a real production and get ready to publish the final result on your own LinkedIn Feed or YouTube channel. Click "Academy" in the menu above, or “Chat Now” below and select “Video Savvy - Express course for marketers producing video” Our previous team-building workshops Chat with us < Previous Drop us a message Next >

  • Comms Coaching for Comms Teams | HONG BAO MEDIA

    Strengthen your communications team with CliftonStrengths®‑based coaching that builds confidence, sharpens messaging, and elevates performance across press, podcasts, and content. Comms coaching for comms teams Introduction If you're not in the communications business you might be surprised to learn how few communications professionals actually like to be in the spotlight. Clearly some communications professionals love to talk but the range of personalities among communication professionals is as diverse as in every other industry (read why in this blog ). What happens if you're one of them? Outcomes You will learn: Where your stage fright comes from, and how to overcome it How to build on the talents that make you an excellent communication professional Build a cohesive communications team Practical exercises How to manage a press conference How to write a press release How to launch, manage and present a podcast or thought-leadership webcast How to create your own audio and video content in-house How to moderate a panel discussion Bonus Participants produce a podcast or LinkedIn video they can actually publish. Would you like to know more about Sales Coaching? Get started today 1 FOUNDATION Every Participant takes the "CliftonStrengths® 34" assessment. Find it here in the Gallup Shop . IMPORTANT: If a Participant already has their 25/26-page "CliftonStrengths® 34" Report, do not take the assessment again. Go to step 2. 2 DOWNLOAD Ask each Participant to download their 25/26-page " CliftonStrengths® 34 " Report from their Gallup® account - they will be prompted to create this when they first take the assessment 3 SUBMIT Each Participant submits their 25/26-page "CliftonStrengths® 34". Report to us here. 4 SCHEDULE Book your 3- or 4-hour virtual or in-person coaching session - click NEXT below . NEXT Gallup®-certified Advanced CliftonStrengths® Coach Mark Laudi has coached communications teams at multinationals and the civil service. MAKE A BOOKING

  • Media Training & Executive Communication Coaching

    We customise coaching to the personality of every individual presenter using CliftonStrengths® Chat with us Drop us a message Big Data Communications Training in presenting data effectively Big data is worth little if you can’t derive business outcomes from it. Analysis automation, conversational analysis and augmented analytics will become essential, but these will not absolve presenters in corporate boardrooms everywhere from making the data more accessible. Never before has so much data had to be presented to senior leadership teams, and never before have business leaders had to interpret such large amounts of data and act on it. But all too often, data is presented as an end in itself. Presentations featuring charts, graphs, or even live dashboards usually leave open the questions of “So what?" and “Now what? That’s where our megadata communications workshops come in. Outcomes: • Greater insights • Less ambiguity, fewer misunderstandings • Reduced disconnect between those who generate the data and the senior leaders they are presenting to • Shorter meetings • More value from data You will learn: • How to structure a Big Data presentation • How to identify and present patterns and themes • How to deal with data points which run contrary to your conclusions • How to interact with your presentation materials and dashboards • How to bring the data to life WHAT SETS OUR COURSE APART This course focuses specifically on the unique challenges of communicating data. Leveraging your existing Tableau or Qlik live dashboards or presentation materials, you can immediately apply key learnings to your own work environment. BONUS While you’re here, record a video blog or interview you can publish to your own LinkedIn feed or YouTube channel. Click “Chat Now” below and select “Data communications” Our previous team-building workshops Chat with us < Previous Drop us a message Next >

  • Media Training & Executive Communication Coaching

    We customise coaching to the personality of every individual presenter using CliftonStrengths® Chat with us Drop us a message Crisis communications Training in crisis communications All companies are at risk of crises. Whether it's a cyber attack, a data breach, sabotage by drones, or disruption to product and service delivery due to climate change. Understanding these risks and coming to grips with how to deal with them on an operational basis should be captured in a risk management plan, a crisis management plan and a crisis communications plan. We put your crisis communications plan to the test, with a thorough practical scenario with your key stakeholders. Outcomes: • Greater readiness to manage any crisis • Greater awareness among key stakeholders of the importance of crisis communications • Greater ability in handling media and public communications • Real experience in putting your crisis communications plan into practise • Establishment of a social media monitoring platform • Assessment of gaps in your risk- and crisis management plans • Intermediate skills in traditional media interviews You will learn: • How to engage the media in a crisis • How to run a crisis communications press conference • How to respond to reporters’ questions in a doorstop interview • The crisis communications protocol, including who to call in a crisis WHAT SETS OUR COURSE APART We combine crisis communications scenario with traditional media training and doorstop interviews. This three-in-one approach ensures participants are able to better respond during the crisis practise scenario, and take away skills they are able to apply straight away in day-to-day media communications. Click “Chat Now” below and select “Crisis communications” Our previous team-building workshops Chat with us < Previous Drop us a message Next >

  • Business Presentation for Future Leaders | HONG BAO MEDIA

    Empower students with future‑ready soft skills. A blended presentation skills course that builds executive presence, confidence, and real‑world communication ability. Business presentations for future leaders Training in executive presence for students Asia's leading universities are already of a global standard. But they recognise that academic performance must be coupled with soft skills to ensure their graduates are future-ready. We offer a market-proven blended learning course which allows students to receive both conceptual instruction in a Gen Z-friendly format, and the rigour of practical application and feedback. Course structure: 1. Students take the online video course in the HBM Academy and complete the quizzes. We provide vouchers so your selected students are able to access the course for free, or at a reduced rate. 2. Optionally, Students take part in practical workshops in small groups to put their learnings into practise. These can be conducted either on your campus or in our purpose-built training facilities in Singapore and Kuala Lumpur. Outcomes: Greater ability to articulate their thoughts and ideas Better feedback from employers More effective brand ambassadors for your university or college They will learn: How to structure and deliver their presentation How to attain, retain and regain audience attention How to present at companies where they are interning How to build their executive presence How to overcome stage fright How to do well at digital interviews What sets our course apart Our workshops and MasterClasses are: Customisable Decide which of your student cohort attends the practical workshops, how much each of them co-pays, and where to hold the workshops Scalable Roll out the online course materials to your entire student body Time-saving Filter by source, language and date. Refine your alerStudents only commit a short amount of time for the online training, and one hour for the practical workshopst by adding or deleting keywords. The challenges we solve for administrators at universities and colleges: 1. Not enough time - Some universities already offer presentation skills courses. But there simply are not enough hours in the day for universities to teach everything students need. 2. Students are reluctant to commit - And who can blame them. When you have sat in lectures and tutorials all week, and put in additional hours after hours for project work and study, it's no wonder they are reluctant to show up for weekend courses. 3. Budgets are limited - Most universities want all their students to benefit from a presentation skills course. But the cost-per-student becomes prohibitive because current in-class courses are not scalable. 4. Scale is critical - The technology is readily available and market-proven. This is why our course takes a "flipped classroom" approach. Would you like to know more about producing video? Bonus Each student receives personalised feedback from Mark Laudi to help them improve on their career journey. Talk to one of our consultants for how to introduce our future leaders course at your university or college.

ABOUT US


Hong Bao Media provides a new generation of communications services to corporate clients throughout the Asia Pacific, for a new era of communications.

OUR OFFICES

 

SINGAPORE

138 Robinson Road

#21-02 Oxley Tower Lobby 1

Singapore 068906

(+65) 62232249

 

MALAYSIA

800 Jalan Sentul

D6 @ Sentul East

Unit 1-9

51000 Kuala Lumpur

Malaysia

(+6012) 517 3534

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