SOLUTIONS
Hong Bao Media (Holdings) Pte Ltd tailors solutions that help you communicate better:
- Externally, to your target market, and
- Internally, to your staff and key stakeholders
We do this through our two unique solutions:
- INTERNAL COMMUNICATIONS
- BRANDED CONTENT
INTERNAL COMMUNICATIONS
No organisation can afford poor execution on a sales strategy, or reduced productivity due to low morale.
At the heart of these issues lie communications gaps.
Communicating internally with your stakeholders, such as staff, shareholders and suppliers, is just as important as communicating regularly with your customers and potential customers.
Our internal communications solution bridges the communications gaps, particularly if the stakeholders are geographically distant and rarely come together.
We will help you:
2. Develop a presentation or storyline to communicate your message
3. Record, edit and produce your message
4. Incorporate feedback mechanisms, to allow your audience to reply with their responses.
5. Encode the final product for secure delivery through your intranet or via mobile
6. Feed back responses from your audience
If you are interested in improving morale, raising capital from your shareholders or securing better value from your suppliers, talk to us today about an internal communications solution.
BRANDED CONTENT
Imagine if your company's products and services were featured as the top story of every television news bulletin.
Impossible in the past – you would have had to prepare a large amount of convincing marketing material and press releases, leverage contacts within the local television station, and persuade an army of producers and presenters that your story was worth running.
Or you would have had to fork out hundreds of thousands of dollars to advertise.
Not any more.
Our branded content solution by-passes the media machine and gets your message out to your target market online, on mobile, or even via podcast and a whole raft of other devices. Or a selection of these, depending on your target market.
Eight key features:
2. Wide distribution. Distribute your news bulletin via your website, as well as the online and mobile portals in the markets you are seeking to target.
3. Measurable. As each viewing is tracked we can supply you with a clear and precise log of viewing patterns.
4. Actionable. Viewers will be able to click through to your website, purchase your product or service, or request for more information.
5. Manageable. Don't hand over control of your message to a television producer. Our branded content allows you to dictate the time of day, duration, distribution, reach and even the language used in the presentation, while retaining control over the editorial message.
6. Customisable. We recognise your target market may consist of distinct niches. We are able to customise the presentation.
7. Scaleable. You may be able to reuse the presentation for broadcast on radio or television.
8. Cost-effective. You will be surprised how powerful and effective yet economical our branded content solution is.
If you are interested in increasing sales to your target market, talk to us today about a branded content solution.